Archive for March 23rd, 2010

Recent Norwegian figure show that the attitude of the Norwegian alcohol monopoly Vinmonopolet towards beer is of vital importance. In January this year they has a special focus on beer, adding a fine range of domestic and imported beers to their range, giving them prominent shelf space and even a writeup in their in store magazine.

With a ban on all advertising of alcohol, this gives results. Sales of beer in Vinmonopolet were up 43 per cent from January last year to January this year, and this trend has continues in February.

These figures are from one of the biggest dailies, Aftenposten, who found  this interesting enough to do a two page spread yesterday. Let’s hope this is the beginning of more beer journalism.

The statistics show that the Christmas beers are dominating the market for stronger beers, but if the current trend continues, we will see more craft beer on the list for 2010.

One thing puzzles me: Why does Singha Lager feature so prominently on the list?

They have also included a table once again showing the price differences between Norway and Sweden.  I won’t go into that again today.

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Funny name for a new brewery, a micro run by the Meantime brewery.

But it’s certainly in a historic location. The Royal Naval College, Greenwich. londonist has photos. And the Old Brewery has a web site of its own, too.

There is no longer a Queen Mother to pour the first pint, but they seemed to be happy enough to have Boris do the honours.

A return visit to Greenwich the next time I’m in London, then. I don’t mind that at all.

Meantime van

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