Posts Tagged ‘Norwegian beer market’

I seldom praise Carlsberg, but it looks like they will be launching their House of Beer concept in Norway in the near future. This would not impress anyone from countries with a broad range of beers available, but if this means more choice for the Norwegian drinkers, they are very welcome. It seems to me that a strong importer/wholesaler is needed to actually get the beers into the state monopoly shops, too, as the small ones struggle to adjust to such a large player in the market.

The beers they offer in Denmark include hand picked beers from micros like Nørrebro, who are also negotiating with them to be distributed in Norway, as well as interesting beers from Germany, France and the US. Some boring standard beers, too, but they are presumably in it for the money…

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