Those friendly guys over at A-B InBev (Making friends is our business is their slogan. I didn’t make it up) are launching an even lighter beer for the Super Bowl. The world’s lightest beer. Less carbs, less calories, approaching zero.
I think that behind closed doors, the slogan is more likely to be Making money is our business. There is nothing wrong with that, just don’t pretend anything else.
I prefer small and mediums sized breweries. Brewing beer is their business. And by brewing good beers they are actually making friends.