It is interesting to see the contrast between the marketing of two different British beer books published this year. One follows the old way of doing things, sending out review copies to some old chums writing in media wholly dependent of dead trees. The other uses the social media, creates a buzz as the book [...]
Archive for August 10th, 2009
Book promotions 2.0
Posted in beer, beer blogs, beer books, craft beer, food, Germany, pubs, Russia, travel, UK, tagged A Life on the Hop, Hops and Glory on August 10, 2009 | 25 Comments »
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