Some words on the Norwegian beer scene
November 6, 2007 by knutalbert
Some of my newer readers may wonder why I keep blogging about beer around the world, but there is little about the scene in Norway.
There are several reasons for that.
Norway has among the highest beer prices in the world, and consumers are not allowed to import their own beer except when travelling.
The market is dominated by four brewery groups, and they make their money brewing pale lagers. The biggest of the is Ringnes, owned by Carlsberg. They have gobbled up most of the regional brewers and closed
them down, one by one. The others are Hansa Borg, Aass and Mack. You will find a decent bock or Münchener brewed by these breweries, and they manage to make some decent copper colored Christmas beers, too, but they lack any desire for innovation.
In most shops, pubs and bars, you will generally find beers from these major players, supplemented by boring imports like Heineken, Corona and canned Guinness.
Beer stronger than 4.7% can only be bought in bars and in special government monopoly stores. This has more or less killed the sales of stronger beers, it has been an uphill struggle for many years to get this market going. It is also very cosy for the domestic brewers, as it keeps the sales of, say, Belgian premium beer down.
There has been some positive changes over the last decade. There used to be brew pubs only in Oslo and Trondheim, but there are now new ones established around the country. It is interesting to see things happening in tourist places like Flåm. Among the ones I have tried, the best brewpub is the innovative Møllebyen Mikrobryggeri in Moss, a short train ride from Oslo. I blogged about this a few weeks ago.

There are also innovative breweries that bottle their beers, and the most daring of these has already gotten some international fame. Nøgne ø is located in Grimstad on the southern coast, and they brew beers in Belgian, British and American styles - no time wasted on bland pilseners here. (Have a look at their web site, is says something about the obstacles to setting up a business here.)
Håndbryggeriet in Drammen also has a decent range of beers, and they have become more experimental over the last year or so, for example with an ale inspired by Norwegian home brewing traditions and a wheat stout.
There are a few more small scale brewers who bottle their beers. Atna has six regular beers plus a few seasonals, but they do not stand out in any particular way. Smaa vesen started earlier this year, but so far they have struggled to get constant quality when upgrading from home brewing to a more commercial scale. I expect their Christmas beers will show if they manage to break into the market.
When visiting Norway, the bigger supermarkets like Centra or ICA Maxi will have beers from Atna, Nøgne ø and Håndbryggeriet, while the Vinmonopolet stores will have some of the premium beers from the same brewers plus a selection of imports.
What you will not find are the best beers from Denmark or Sweden, which have no distribution here. I hope that will change for the better.
The lovely samples below are from Trondhjem Mikrobryggeri.

If you want an outsider’s view on the Oslo beer scene, The Beer Nut in Dublin has an excellent article:
http://www.irishcraftbrewer.com/index.php?option=com_content&task=view&id=66&Itemid=1
I just went to the web site for Nøgne ø. How would their previous web site be in contravention of Norwegian legislation?
Is this what you meant by ‘the obstacles to setting up a business [in Norway]‘?
There are a number of obstacles to setting up a beer-related business in Norway. In short:
- A ban on all advertising, there are even problems in showing the brewery logo in sports arenas. Brewery web sites have been closed down recently.
- A ban on the sale of beer stronger than 4.5% in shops.
- A ban on micro brewers selling their beers to take away
- Cumbersome distribution through the government monopoly - not suited for selling a test batch, for excample.
I think the least problematic is setting up a brew pub with all beer being consumed on the premises.
Did I mention I’m heading to Oslo tomorrow and hopefully going to this pub? I am pumped
Which one?